Most Shopify themes are bloated. Ours aren't. We build down to what sells and cut the rest.
Fast, responsive, and easy to customize. $370/once, no subscription, with free updates and complimentary support included.
A conversion-first theme for high-volume stores. Fast page loads, a short path to checkout, and sections you can rearrange without touching code. Built to move product and stay out of the way.
A design-led theme for brands that care how they look. Editorial layouts, room to breathe, and the same fast, clean code under the hood. For stores where the brand does the selling.
Notes from brands running Bullet and Etheryx on live storefronts.
"Bullet gave our store the bold, modern feel we wanted without making setup complicated. The product pages look sharp, and the browsing experience feels much faster now."
"We switched to Bullet and instantly felt like our brand had more energy. The layout is clean, punchy, and makes our bestsellers stand out beautifully."
"Bullet was exactly what we needed for a more editorial storefront. It handles our large catalog smoothly, and customers keep commenting on how easy it is to shop."
"I was skeptical of a brand-new theme, but Etheryx exceeded my expectations on day one. The editorial vibe is on point, and my site's navigation feels so much smoother now."
"We switched to Etheryx and it feels like a complete brand makeover overnight. The minimalist design and snappy load times really make our products pop."
"I've tried a handful of Shopify themes over the years, but Etheryx stands out immediately. It's clean without feeling cold, and our bounce rate dropped within days."
In-house work. Async communication. Theme-safe code. No bloat.
We install and configure your theme properly the first time, so your team isn't untangling someone else's shortcuts a year from now. Clean setup, ready to launch.
Custom development that works with the theme instead of fighting it. We extend what's already there without breaking your ability to take updates later.
A few rules we don't break, whichever theme you choose.
Pages load quickly and the path to checkout stays short. Nothing sits between a customer and the buy button.
Clean, semantic markup that search engines can crawl and understand without guesswork.
Designed for mobile first and tested on real devices, not resized at the end.
Built on Shopify's current architecture, with sections and blocks on every page.
Modular sections your team can rearrange to build new pages, no code required.
Updates and theme support come with the theme. We don't charge extra for either.
Everything you need to set up and run an OpenThinking theme, from setup guides to diagnostic tools.
Bullet and Etheryx are $370 once, no subscription. Or apply for hands-on Shopify help.